About

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Hey there, and welcome to my blog.

My name is Christi Johnson, and I’m the founder of All The Niches!

I created this blog to share the stories of people who have created professional lives they absolutely love. After a very a very painful divorce, I found myself having to start over again – after 40 years of age.

On the heels of that seriously tough time, I was able to create a career where I write for a living. As of the fall of 2014, I am a full-time, self-employed health and fitness copywriter for a well-known marketer and product creator.

I love my primary client and the work he provides for me. It’s interesting, challenging, and just…perfect. I get to work with a group of really gifted, hardworking people who are all dedicated to the client’s company.

Every time I meet someone who wishes they could do something else for a living, it makes me sad…

…and this site is my attempt to introduce you to all the niches so you can make an informed decision about what you want to do for a living.

About Image 2I am also the mother of a beautiful girl who is in college, following what God has placed in her heart since birth, and I am honored and blessed to be her mom.

Though we’ve had normal mother/daughter challenges, I can sincerely say that she’s never given me a day of trouble.

I don’t know what I did to deserve her.

It’s also a blessing that I love what I do for a living.

Writing as a career has been my dream since I was in college back in 1991. Still, it took almost 20 years to find the courage and inspiration to what I always wanted to do.

The reason I started this blog is twofold:

  1. I wanted to (occasionally) journal my life back to self-sufficiency after a divorce that took the rug from under myself and my daughter.
  2. Also, I wanted to show others that creating a new life for yourself isn’t impossible.  If you’re willing to do the work, get trained and build valuable, professional relationships with others, you can do the same thing I am many others have.

As A Health And Fitness Copywriter, My Entire Job Is To Create Conversions With My Words

What I mean by the “conversions” is that my goal is for people to take some kind of action.About image 3
Either they’ll opt in to an email list, click a link, or purchase something.

The thing is…no conversions can happen unless I provide copy with good, actionable information.

Prior to learning about copywriting, I didn’t even know my field existed.

Like…at all. I’d never stumbled across it online, I didn’t know anyone else who did it, and it was as foreign to me as is the idea of individual human beings flapping their arms and taking flight.

That made me wonder: How many others are out there with zero idea of what’s possible for them?

Through This Website, You’ll Get To Learn About All The Professional Options Available To You – Whether You Work For Yourself Or Someone Else

You’ll also learn how to enter the profession that resonates with you the most!

And if you’re anything like me, you may fall in love with ALL the niches and all the people who love their lives. Look at Brandon Stanton, the founder of Humans of New York.

He photographs all kinds of people – from all over the world, and brings us their stories. He shows us the complexity and beauty of the human life.

I want to kind of do the same thing – for professions.

I want you to see that anything is possible!

In my opinion, the best life is one where your don’t have to sacrifice what you love for income.

It’s totally possible to do whatever (legal thing) you want to do for a living.

I Hope This Site Provides You With Information You Can Use!

My goal through this site is to be a resource and to provide inspiration for people who want to make a real impact with their lives.

I pray you are able to experience the passion I feel about work and life. It’s my belief that there shouldn’t be a boundary between what you do and who you are.

If you feel the same, please explore all my articles and interviews!

Thank you so much for stopping by, and I pray you get value out of what you find here!